Photochromic lenses adjust in real time so you don’t have to swap mid-pursuit.
The premium frames you know and trust on the water, now in a bigger size.
Ride like the pros this winter in Vantage 2 and Nexus.
Take in more of the mountain with our widest field of view.
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The Kenya Bike Odyssey
October 1, 2026
Follow a cyclist's journey across Kenya’s Great Rift Valley on the Kenya Bike Odyssey. Discover diverse landscapes, close wildlife encounters, and warm local hospitality on...
Q & A with Brent Wick
September 28, 2026
Portland artist, cyclist, and coffee roaster Brent Wick shares how remote bike rides fuel his creativity, his shift from oil painting to ink art, and...
The Lowdown: September 2026
September 24, 2026
See what the Smith crew got up to in September! Explore our latest film screening in North Carolina, coastal conservation with CCA Florida, women’s freeride...
Portland Crit Racing with Ama Nsek
September 17, 2026
Smith privateer Ama Nsek took on Portland’s technical crit racing scene with speed, style, and the new POV eyewear. From tight downtown turns to a...
Unbound - BTS With Haley and Lespy
September 16, 2026
Words by Andrew Lespy. Photos by Gretchen Powers. Haley and I are back for our fifth Unbound. Five years ago we embarked on a new...
The Lowdown: August 2026
August 31, 2026
From enduro titles claimed in Europe to short films captured on the Outer Banks and crit race action in the Pacific Northwest, August was a...
An Outer Banks Field Guide
August 19, 2026
You can learn a lot about a place by checking out the local food — and, most importantly for our crew, the coffee spots.While filming...
The Lowdown: July 2026
July 30, 2026
From World Cup wins and local group rides to BTS of new product drops, see what we got up to before the dog days of...
The Story Behind Corolla’s Wild Horses
The Corolla wild horses are more than just a bucket-list sight—they're living symbols of the untamed spirit that defines the Northern Outer Banks.Featured in our...
Wait… Are These Town Names Real??
While we were out on the Outer Banks you would think that the names and locations we were going to were made up. They sounded...
Board Meeting
I think I was about seven years old at the time and was beginning my journey into skateboarding. The X Games had just made its...
Breakfast Is Ready!
July 6, 2026
Austin's beloved cycling crew, The Breakfast Club, is heading to Portland, Oregon July 10–11 for a weekend of rides and community hangs with Smith Optics,...
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